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Driving Gebrüder Weiss’ U.S. Expansion


A word from Gebrüder Weiss

"Freight Appointments have been instrumental in helping Gebrüder Weiss open branches in new locations, including Miami and El Paso, with two or three more in the pipeline. They understand our business and our goals and use that understanding to identify key individuals who can be our first boots on the ground in a new city. These candidates are responsible for everything from finding new premises to building a team of operators and salespeople underneath them. 

I highly recommend Freight Appointments for more than just finding individual candidates for already established branches."

Sean Yanok
Vice President, Regional Development
Gebrüder Weiss USA
LinkedIn Profile



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Our Objective

Gebrüder Weiss’ objective was to support its U.S. expansion by launching new branch offices in key freight hubs and securing experienced operational and commercial leaders to establish, grow, and scale its logistics operations, while building a sustainable recruitment model to support continued growth.
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Gebrüder Weiss, founded in 1488 in Lauterach, Austria, is the world's oldest transport and logistics company, with over 180 locations in 30+ countries. The family-owned company offers a full range of logistics services, including road, air, ocean freight, and supply chain management.

Expanding into the U.S. required more than new branch locations for Gebrüder Weiss; it demanded experienced leaders capable of launching and driving success across key logistics hubs. Gebrüder Weiss needed talent they could trust to take ownership and deliver results from day one. This is where Freight Appointments came in. building a partnership rooted in trust and commitment to identify the right leadership to make Gebrüder Weiss’ U.S. expansion a reality.

While dominant in European road freight and warehousing, Gebrüder Weiss has been strategically expanding in North America, focusing on ocean and air freight to meet the growing demand for integrated global logistics services. As the company looked to expand in the U.S., it became clear that understanding the market’s unique demands was key to success. Gebrüder Weiss recognized that establishing strong leadership was essential to successfully launching and managing new branches in key logistics hubs across the country.
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Prior to our involvement, Gebrüder Weiss had already begun its U.S. expansion, but to support growth, the company needed the right regional leaders—people who could establish new teams in new locations to oversee operations and lead in a competitive environment. Our role was to help identify regional leaders who could meet these challenges and drive Gebrüder Weiss' growth in the U.S.

Gebrüder Weiss aimed to achieve the following as part of its U.S. expansion strategy:


  1. Hire proven leaders with experience managing new branches and operational teams in U.S. logistics hubs
  2. Identify candidates with U.S. market expertise, especially in air and ocean freight, to navigate local market complexities
  3. Partner with a staffing firm they trust—one that understood their goals and could deliver the right talent, backed by strong industry relationships and a reputation for success
  4. Find people who align with company values, ensuring hires were a cultural fit and could contribute to long-term growth

Identifying the right individuals for these roles was critical, as each startup location required leadership that could deliver immediate operational efficiency while aligning with Gebrüder Weiss’ long-term growth strategy.

Freight Appointments worked closely with Gebrüder Weiss, building a strong partnership from the start. We immersed ourselves in their goals, providing not just candidates, but leaders who could shape the future of their U.S. expansion:


Understanding Their Vision
We took the time to understand Gebrüder Weiss’ broader goals, ensuring our placements aligned with both their immediate needs and long-term strategy for growth


Targeted Recruitment
Using our extensive network in U.S. logistics, we sourced experienced leaders with proven expertise in ocean and air freight, branch management, and operations who could make an immediate impact


Consultative Partnership
Beyond recruitment, we became trusted advisors, guiding Gebrüder Weiss every step of the way to ensure our candidates weren’t just the right fit for the role, but also for the company’s culture and future vision


Industry Presence and Expertise
We’ve built a reputation as active, reliable partners in the logistics industry, attending key events and staying updated on the latest market trends, which enabled us to find the best talent that meets the evolving needs of Gebrüder Weiss

Our partnership has helped reach significant milestones in Gebrüder Weiss' expansion:


23 placements across essential operational and leadership roles, contributing to the success of new branches

18 of these hires have happened since December 2022, showing a deepened and ongoing collaboration

5 successful branch startups in El Paso, Miami, Laredo, Denver, and Phoenix, with more planned for the future

100+ candidates engaged, ensuring a solid pipeline of professionals with sector-specific experience

Zero Attrition: All hires for branch startup roles remain in place, driving long-term stability and success

consultant headshot: Sean Yanok
I highly recommend Freight Appointments for more than just finding individual candidates for already established branches.
Sean Yanok Vice President, Regional Development, Gebrüder Weiss USA

Building a Relationship Based on Trust

The relationship with Gebrüder Weiss was built gradually over time, rooted in trust and consistent delivery. From the start, we worked closely with their leadership team to understand their unique needs. With every successful placement, our partnership grew stronger. By listening, adapting, and continuously meeting their expectations, we earned their confidence as a trusted recruitment partner, knowing we could deliver the right leaders for each new office. Our global presence and deep understanding of logistics, combined with a passion for supporting ambitious companies like Gebrüder Weiss, meant we could offer more than just recruitment services. We became an integral part of their expansion strategy, ensuring that every hire was a strategic step toward long-term success. We are proud of the relationship we built based on trust, understanding, and the shared goal of helping Gebrüder Weiss continue to grow and succeed in the U.S. logistics market.

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